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How Influencer Marketing Is Redefining Digital Advertising Landscape
Influencer marketing is a new age marketing that overcomes the digital ad fatigue, lending authenticity to the brand message. It is a valuable channel to create ongoing conversations about brands on social media platforms. Continue reading on YourStory
Uber India Comes With Story Telling Feature On Its Eats App
The feature allows merchant partners to connect directly with their eaters by posting pictures of food and other updates. “Through this innovation, merchants can now sign up for the ‘Merchant Stories’ feature to post regular updates. They can upload photos and add text to tell their customers about special deals, menu changes, new services, or…